Be Found 24/7’s Interactive campaigns typically include contests, quizzes, and chats. We might initiate a photo contest that calls on people in your target market to share a creative picture of your product. Along those lines, we might also run a video contest that highlights your product or service.
Quizzes are another great way to build engagement. We’ll set up quizzes that will appeal to people in your target market and give each one of them a clickbait title that brings visitors flocking to your website.
Finally, we’ll also help you set up Twitter chats. We’ll work with you to establish a date, time, and hashtag for your chat so that it has maximum impact.
SOCIAL MEDIA MANAGEMENT
There are two parts to social media management. First, we’ll determine which social media channels are suited to your brand. Then, we’ll help you use various social media sites to manage your brand online.
It’s important to note that not all social media sites are created equal. Some of them are more pertinent to specific business models than others.
For example, if your company is in the B2B space, you’ll want to promote your brand on LinkedIn. On the other hand, if your company is in the fashion industry, you’ll likely find more success on image-focused social media sites like Pinterest and Instagram.
Once we’ve established which social media channels are suited to your company, we’ll help you use social media to boost your brand online.
We’ll work with you to set goals about social media updates. We’ll offer pointers about the type of content you should include in your updates and how often you should post to social media.
Next, we’ll go over your social media analytics to determine which types of updates resonate well with people in your target market. You can use that information to focus your social media marketing efforts for the best results.
Finally, we’ll also show you how to use social media to generate leads and bring people to your website.
SOCIAL MEDIA ADVERTISING
Many sites allow you to direct your advertising efforts to people based on demographics and interests. That means you can get the best bang for your buck by showing your ads only to social media users who are likely to be a part of your target market.
In some cases, you might want to optimize your ad for maximum clicks and pay per click. For other campaigns, you might prefer to pay per impression.
Our social media experts will work with you to determine the social media advertising strategy that will give you the best return on investment. We’ll make sure that your ad runs on the right social media channels and that it’s targeted to just the right audience.
You can think of infographics as an executive summary in graphical format. They give people facts and stats about a particular subject using a tower-shaped image that only takes a couple of minutes to read.
The biggest selling point for infographics, though, is that they make information easy to digest with the use of images. Infographics are typically packed with graphs, charts, and stats. Sometimes, cartoon characters are included to break up the monotony.
In a nutshell, infographics make learning fun.
Beyond that, though, infographics have the potential to go viral. That’s very good news if you’re the author of an infographic and it’s branded with your company name and a website URL at the bottom.
Our team of graphic design experts will set up an infographic that’s relevant to your niche. We’ll also distribute it to various social media channels and share it with key influencers who are likely to share it with their followers as well.
Digital PR is just like “normal” PR but with an emphasis on link-building. The idea is to generate buzz about your business by building a healthy backlink profile.
As an added bonus, backlinks also boost your rank in the search engine results pages (SERPs). That gives you greater exposure when people search for keywords related to your niche.
We’ll begin your Digital PR campaign by determining where people in your target market are spending their time online. Then, we’ll help you become a part of those communities so that you can get mentioned, become a thought leader, and generate links that result in more visits to your website.
Our campaign will also target editors, influential bloggers, referral partners, and key social media accounts to get them writing about your business. We’ll use a variety of channels, including Twitter, LinkedIn, forums, and comment sections on blogs to build awareness about your brand online.
We’ll also find out which Digital PR strategies work for your competitors and imitate them.
LEARN MORE ABOUT BE FOUND 24/7’s SOCIAL MEDIA MANAGEMENT SERVICES
1. What do your social media management and social media advertising reports look like?
Be Found 24/7’s social media management and advertising reports include all necessary metrics such as:
- Number of posts
- Followers gains and losses
- Number of likes
- Post reach
- Number of clicks and shares
- Amount of comments
- Top performing posts, videos and stories
- Leads generated
- Total ad spend
- Revenue generated
2. How do you integrate social media management, PR, and search engine optimization?
Because we are a full-service agency our social team, PR team and SEO team take part in your social media management.
Our social team does the initial audit, determines the main goals and then pitches ideas such as creating a landing page to help increase traffic to a particular page.
At this point, when content is needed, they will collaborate with our search engine optimization team to get SEO optimized content best suited for the desired deliverable.
The creative content can then also be turned into a social post/campaign that the digital PR team can use for pitches and link building efforts.
3. As a social media manager, are you posting for me?
Social media managers are responsible for curating your brand’s social channels.
This is done by means. of monitoring, moderating and sometimes responding to audience comments.
Ignite Visibility is here to manage your social media partnerships with other brands and create and/or post shareable videos and images.
4. Why can’t I hire an intern to manage my social media?
You can, but depending on the size of your brand and goals for your social media accounts, an intern can become quickly overwhelmed, as managing social media is more than just curating random posts.
An agency has the manpower to not only define your goals for your brand based on engagement and website analytics, but they can also build out your content calendars around those analytics.
Hiring a social media management agency means you’ll get planned campaigns, data-driven content, community management, reporting, and an unbeatable integration with other parts of a digital marketing team, like PR and SEO.
Additional SEO Services
Google Ads Management Services
Certified Google Ads partner delivering client campaigns that outperform the industry average
LinkedIn Advertising Management Services
Deep cross-industry expertise in LinkedIn Ads strategy and management for campaigns that outperform the industry
A creative agency for entrepreneurs.
OUR AWARD WINNING DIGITAL MARKETING SERVICES ARE UNIQUELY TAILORED TO FIT YOUR NEEDS, YOUR BUSINESS, AND YOUR BUDGET.